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Social Media Tips for Your Non-Profit

Shantha Wetterhan • November 30, 2016

Are looking for social media tips for your non-profit?

Every nonprofit relies on various marketing efforts to attract donors and volunteers. Social media is an excellent tool that can be used to reach more people. Social media is beneficial because it can save you time and money while helping to grow your organization.

Which social media sites are best for nonprofits?

Your non-profit does not have to be present on every single social media platform out there. Facebook, LinkedIn and Twitter are the most common. Choose one or two of these to build your audience with and then just grow from there.

How often should we post?

You should post at least once a day per social media platform. If you can post more frequently, go for it. However, the key to social media engagement is consistency, so set a frequency schedule that you can stick to.

What to post:

  1. Help your audience make a connection with your nonprofit by sharing a story about those you help.
  2. Have you heard of a throwback Thursday or a Flashback Friday? Think of a recurring theme that fits your nonprofit, and schedule posts ahead of time.
  3. Share news articles that pertain to your nonprofit. This is a great way to keep your audience informed about changes that impact your organization.

Social media is just one marketing tool every nonprofit should have in its toolbox. It provides access to donors, volunteers, and even clients who may need your support. Social media is also a great way for your non-profit to grow its brand recognition and overall reach.

For more information, contact your trusted local insurance agent, Sandi Purinton with The Insurance Connection. We help our clients Live Better. Save More. That’s what we try to help you do at The Insurance Connection. Offering the benefits of an independent agency, The Insurance Connection carefully considers your individual insurance needs and finds the right coverage for the best price for you, all with a smile. Contact us today at 678-439-8757 or info@insconnectga.com to get free insurance quotes

Disclaimer: This material is for information only and is not intended to provide legal or professional advice. You are encouraged to consult with your own attorney or other expert consultants for a professional opinion specific to your situation. This information is only a general description of the available coverages and is not a contract. In an effort to keep your policy coverage affordable, the actual policy contains certain limitations and exclusions. Please refer to your insurance policy for the pertinent contract language and coverages. Some coverages and discounts are not available in all states. The Insurance Connection welcomes all applications, without regard to religion, race, color, national origin, sex, handicap or familial status.

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